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ZigWheels, an auto portal from the Times of India Group (BCCL) has gone live, in beta. The site features, on the content side, Motorsport News, Reviews, Launches, and a gallery. They’re offering users Wallpaper and screensaver downloads.

On the business side, they’re allowing users to search for used and new cars, take tips from experts, a market-price checker, an EMI calculator, insurance and loan.

Standard Auto Portal Revenue Streams
The auto portal business is traditionally a lead generation model, and on-site advertising hasn’t been a significant contributor.
Lead Generation
– On Used Car Listings
– Test drives for New Cars
– Car Insurance
– Car Loans
Advertising
– On website
– On Magazine/publication (if any)
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